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What does a Social Media Manager earn?
Social media managers typically earn around £22,500 each year in the UK. They work with a wide range of clients, helping them promote their services and products across many types of social media platforms. A social media manager is responsible for managing the presence of their client's brand on different websites, blog sites and other forms of social media. They can also help their clients increase their reach beyond their current clientele by actively engaging in online conversations and content marketing.
How to earn more as a Social Media Manager
To become a Social Media Manager, you will need to have a degree in Marketing, Communications, Public Relations or similar. You may also find it useful to have good writing and photography skills or a creative background, as knowledge of digital design is often essential. To earn more in this role, you could become a specialised Social Media Manager for a company or brand, or move into a management role. You could also set up your own business, offering your own consultancy and advice. The top Social Media Managers can earn in excess of £32,500 a year.
Min: £2,900.00 Max: £32,500.00
Average Social Media Manager Salary in UK : £22,492.31
Read about Social Media Manager salaries, related jobs and salary information across the UK
Social Media Manager Salary data from the ONS
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Recommended Social Media Manager Jobs in UK
Average Salary for Social Media Manager compared to similar jobs
Related Jobs
View salaries for similar jobs.
| Job Title | UK Average |
|---|---|
| Digital Marketing Apprentice Salary in UK | £14,001.28 |
| Social Media Specialist Salary in UK | £21,332.35 |
| Content Coordinator Salary in UK | £23,926.87 |
| E-Commerce Marketing Manager Salary in UK | £24,011.22 |
| Marketing Coordinator Salary in UK | £26,894.85 |
| SEO Copywriter Salary in UK | £26,955.58 |
| Social Media Analyst Salary in UK | £27,032.91 |
| Social Media Executive Salary in UK | £27,096.18 |
| Digital Marketing Executive Salary in UK | £28,185.72 |
| PPC Executive Salary in UK | £28,802.08 |
| Traffic Manager Salary in UK | £28,888.98 |
| Content Manager Salary in UK | £29,372.51 |
| Paid Search Manager Salary in UK | £31,224.63 |
| Digital Designer Salary in UK | £31,581.93 |
| Search Marketing Strategist Salary in UK | £33,849.23 |
Salary by Region
Compare Social Media Manager salaries across different regions
| Region | Salary |
|---|---|
| Scotland | £30,337.16 |
| Wales | £39,448.41 |
| Northern Ireland | £26,846.00 |
| East Midlands | £34,828.45 |
| Eastern | £36,109.42 |
| London | £40,057.59 |
| North East | £34,930.36 |
| North West | £36,688.88 |
| South East | £37,216.59 |
| South West | £35,391.68 |
| West Midlands | £35,514.71 |
| Yorkshire and the Humber | £31,671.77 |
Annual Job Ads by Region
Understanding the Average Social Media Manager Salary in the UK
As a Social Media Manager in the UK, it's important to have a clear understanding of the average salary in this field. According to average Marketing salaries, the average salary for a Social Media Manager in the UK is £22,500 per year. However, it's important to note that this figure can vary depending on factors such as experience, location, and the size of the company.
Salary Expectations for Newly Qualified Social Media Manager
If you're just starting out as a Social Media Manager, you may be wondering what salary you can expect. To get an idea of the current market rates, it's recommended to check out the latest job listings on job search websites. These listings will give you an insight into the salary range for newly qualified Social Media Managers in the UK. Keep in mind that entry-level salaries may range from £2,900 to £32,500 per year, depending on various factors.
Salaries for Experienced Social Media Manager
For experienced Social Media Managers in the UK, the salary range tends to be higher. With a proven track record and a solid portfolio, you can expect to earn a higher salary compared to those who are just starting out. The exact salary will depend on factors such as the number of years of experience, the size of the company, and the industry you work in. It's recommended to research the current market rates and negotiate your salary based on your experience and skills.
Creating a Social Media Manager CV
When applying for a Social Media Manager position, having a well-crafted CV is essential. Your CV should highlight your relevant skills, experience, and achievements in the field of social media management. To create an effective CV, you can use a CV template specifically designed for Social Media Managers. This template will guide you in showcasing your expertise and increasing your chances of landing your dream job.
Career Development Opportunities for Social Media Manager
As a Social Media Manager, there are various career development opportunities available to you. Whether you want to specialize in a specific industry, expand your skillset, or move into a managerial role, there are plenty of options to explore. To learn more about the different career paths and how to advance in your career as a Social Media Manager, you can seek career advice from industry professionals or join relevant networking groups.
Comprehensive Compensation for Social Media Manager
Aside from the base salary, Social Media Managers in the UK may also receive additional compensation and benefits. These can include bonuses, profit-sharing, health insurance, retirement plans, and more. The comprehensive compensation package will vary depending on the company and industry. It's important to consider these additional benefits when evaluating a job offer and negotiating your salary.
Strategies for Increasing Your Salary as a Social Media Manager
If you're looking to increase your salary as a Social Media Manager, there are several strategies you can employ. Firstly, continuously update your skills and stay up-to-date with the latest trends in social media marketing. This will make you more valuable to employers and increase your earning potential. Additionally, seek out opportunities for professional development, such as attending conferences or obtaining certifications. Finally, don't be afraid to negotiate your salary during performance reviews or when taking on additional responsibilities.
Professional Development and Earnings
Investing in your professional development as a Social Media Manager can have a direct impact on your earnings. By continuously improving your skills and knowledge, you can position yourself as an expert in the field and command higher salaries. Consider attending industry conferences, taking online courses, or joining professional associations to stay ahead of the curve and increase your earning potential.
Capitalising on Extra Hours and Duties
As a Social Media Manager, there may be opportunities to earn additional income by taking on extra hours or duties. For example, you could offer freelance social media management services outside of your regular job or take on consulting projects. By leveraging your expertise and expanding your client base, you can increase your overall earnings and potentially achieve financial independence.
