Regional Sales Manager in UK

Location: Buckinghamshire
Salary: £55,000 per year
Recruiter: MacGregor Black
Job Hours: Full-time

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Regional Sales Manager

Are you passionate about the on-trade drinks sector?

Are you a seasoned professional with a knack for business development and account management?

Do you thrive in a fast-paced, results-driven environment?

MacGregor Black is thrilled to partner with a Leading Drinks business in their quest for a Regional Sales Manager . This exciting opportunity is a permanent role based within the Home Counties .

Key Responsibilities

  • Develop and execute effective strategies to drive profitability within your region, surpassing targets outlined in the UK business plan.
  • Build and nurture a robust business pipeline through a blend of new customer acquisition and meticulous account management.
  • Identify and engage with potential on-trade customers to expand the customer base, driving impactful sales and securing contracts.
  • Foster and sustain strong relationships with on-trade customers, delivering exceptional service and support while proactively addressing any issues.
  • Network with brand owners and distributor field sales teams to glean market insights and elevate trade awareness among key influencers and decision-makers.
  • Monitor market trends, industry developments, and competitive dynamics to stay ahead of changes that may affect the on-trade sector, while providing regular reports on sales performance and market feedback.
  • Collaborate seamlessly with internal teams such as credit control, transport, and sales operations to uphold industry-leading levels of customer service.

What are we looking for?

  • Proven track record of success in business development, sales, or account management within the on-trade sector.
  • Strong familiarity with the bar scene in North England and Midlands, coupled with an extensive network of contacts.
  • Bachelor's degree in Business Management, Marketing, or a related field (or equivalent work experience).
  • Deep understanding of the on-trade market, including its trends, challenges, and opportunities.
  • Exceptional negotiation, communication, and presentation skills.
  • Ability to forge and maintain strong relationships with customers and key stakeholders.
  • Strategic thinking and adept problem-solving abilities.
  • Self-motivated, goal-oriented, and capable of working independently.
  • Proficiency in CRM software and other relevant sales tools.
  • Willingness to travel as necessary to meet customers and attend industry events.

Salary: £55k + benefits.

For further information, please reach out to Kieron Hall today.


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