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Apply NowAbout Aspire Airport Lounges
Part of Swissport, the world’s largest aviation services provider, Aspire Airport Lounges is a globally recognised airport lounge provider, with 69 lounges at 40 airports in 19 countries. Last year we welcomed more than 5.2 million guests, be they travelling for business or pleasure.
We launched our direct sales e-commerce website in 2001 and are now embarking on a journey to revolutionise our digital platforms and marketing. Reporting into the Head of marketing and Experience, we are looking for an experienced, passionate, and tenacious Digital Marketing Executive to join us on our journey.
Job Summary
Reporting to the Commercial, Marketing and Digital Director, the “Head of Digital and Ecommerce” will lead the execution of the digital strategy for the Aspire Airport Lounge brand, including the ownership and evolution of our multi-million-£ E-commerce website including developing and delivering the strategic direction, introducing functional enhancements, ensuring full functionality is maintained always as well as leading performance marketing, social media, and email marketing in order to drive financial results.
The ideal candidate will not be afraid to challenge themselves, our digital environment and make continual recommendations on how best to utilise budgets, improve ROI and engineer maximum impact.
The post-holder will be confident in managing external digital, development, and marketing agency partners to ensure delivery on agreed objectives and value for money for Aspire Airport Lounges.
Job Responsibilities
-Develop strategies to improve on-site conversion and remove barriers to sale
-Work with a wider marketing team to develop on-site content and campaigns to drive acquisition
-Assess and ensure site structure, accessibility and UX are optimised utilising multivariate or A/B testing before committal.
-Creation of engaging partnerships, quality links and partnerships.
-Manage PPC and SEO, directly and through agency partners, to ensure direct sales are optimised and financial targets are achieved.
-Monitor and review PPC campaigns to reduce waste and increase effectiveness.
Qualifications and Competencies
Further information
This role is a hybrid (potential for remote for ideal candidate) position with some travel required from time to time. This could involve meetings in the UK or visits to our lounges around the world.
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Equal Employment Opportunity Statement
Swissport as an equal opportunity employer bases its hiring decisions on the business need and the best qualified candidates available and does not discriminate in its employment decisions based on any protected category.
Candidates who are offered employment may be subject to a criminal record and other background checks as permitted or required by company policy or applicable law.