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At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.
Job Overview
The Marketing Operations Campaign Manager is a master campaign orchestrator who will work with specified business units and segments.
At TE Connectivity, we define a campaign as….
Manage campaign implementation process operations: You will manage the end-to-end marketing campaign operations. This includes collaborating and partnering with BU Integrated Marketing leaders with a keen focus on campaign and execution planning, tactical execution, and optimization of campaign program tactics across multiple channels. You will ensure that campaigns are delivered on time, within budget, and aligned with the overall marketing strategy.
Coordinate with the shared services teams across marketing operations: As part of the shared service organization, you will work closely with team members across all shared services disciplines (digital, content, marketing automation, creative, and events) to ensure seamless coordination and collaboration. This may involve sharing best practices, leveraging resources, and aligning processes and systems to drive efficiency and effectiveness.
Ensure alignment with business objectives: Your marketing operations campaign manager role will require you to understand the detailed marketing objectives for each business unit and, in partnership with stakeholders, align marketing campaigns accordingly. You will ensure campaign programs and tactics align with the defined campaign goals, messaging, and target audiences provided for each campaign to ensure alignment and drive business impact.
Focus on driving campaign effectiveness: Your role will be to analyze campaign performance and make data-driven recommendations to improve campaign program and tactic effectiveness. You will monitor key metrics, conduct A/B testing, and leverage experts in our marketing operation's shared service disciplines to optimize campaigns and drive better results.
Your responsibilities
Define common campaign structure and elements:
Document campaign planning and execution lifecycle roles and responsibilities:
Coordinate with key functions as they fulfill campaign programs and tactics:
POC for questions on campaign priorities, responsibilities, resources, and timing:
Measure campaign performance and course correct as campaign execution unfolds:
Coordinate campaign program and budget reviews:
What your background should look like:
Competencies
SET : Strategy, Execution, Talent (for managers)Values: Integrity, Accountability, Teamwork, Innovation WHAT TE CONNECTIVITY OFFERS:
We are pleased to offer you an exciting total package that can also be flexibly adapted to changing life situations - the well-being of our employees is our top priority!
• Competitive Salary Package
• Performance-Based Bonus Plans
• Health and Wellness Incentives
• Community Outreach Programs / Charity Events
• Employee Resource Group
Across our global sites and business units, we put together packages of benefits that are either supported by TE itself or provided by external service providers. In principle, the benefits offered can vary from site to site.